CDP Strategy
The average time for Patients to access medicines was 511 days in 2020, and it only gets worse in low or middle income countries. According to Patheon research, this can cost manufacturers up to $15M per day!
Our Workshops help you avoid delays by uncovering what makes you unique in the eyes of Providers, Payers, and Policymakers while guiding you towards the Launch Archetype that will accelerate Patient Access.
Our Workshops help you avoid delays by uncovering what makes you unique in the eyes of Providers, Payers, and Policymakers while guiding you towards the Launch Archetype that will accelerate Patient Access.
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Define Your Launch Archetype
CDP will evaluate your launch readiness, help pinpoint risks & opportunity, and validate strategies with Payers and KOLs to define your Launch Archetype
Readiness Heat Map
We'll review your relevant Launch Strategy materials from your early Market Research, through your Go-To-Market Strategies and provide a readiness heat map to identify areas of focus, both in terms of opportunities and risk.
Strategic Clarity Workshop
Using your Readiness Heatmap, our Mentors will develop the agenda for workshops that will help you address gaps in clinical or market scenarios that have a high-probability, or high-impact potential on the success of your brand.
Launch Archetypes
Use peer-led virtual ad boards and double blinded research to validate unique differentiators from your
stakeholders’ perspectives &
determine where to invest resources that optimize the value of your assets and overall portfolio.
Strategic Clarity Workshops
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